Copy Writing Secrets for Marketers
in English
Created by
Australian Teachers Corporation
About this course
This comprehensive copywriting course dives into the psychology and structure behind powerful, high-converting content. Designed for marketers, entrepreneurs, and content creators, the program teaches how to write compelling headlines, emotional hooks, persuasive calls-to-action (CTAs), and value-driven copy across different platforms like email, social media, ads, and landing pages. Learners explore the AIDA, PAS, and FAB frameworks, understand emotional triggers such as fear and desire, and practice editing and A/B testing strategies to optimize content performance. The course blends strategy with hands-on activities to help participants craft messages that resonate, persuade, and convert.
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Syllabus
1 Parts
Copywriting Secrets for Marketers syllabus
2.61 MB
Courses
8 Parts
Editing-Testing-and-Optimization-Strategies
0.26 MB
Mastering-High-Converting-Copy
0.28 MB
Mastering-Marketing-Language-Headlines-Hooks-and-CTAs
0.26 MB
My-Copywriting-Journey
0.29 MB
Storytelling-Emotional-Triggers-and-Brand-Voice
0.31 MB
The-Psychology-of-Persuasive
0.32 MB
Writing-for-Different-Channels-and-Audiences
0.28 MB
Final Assessment
6 Questions
15 Min
Passed grade: 65/100
Attempts: 0/
0
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